The unFrench wines?

“Who says the French don’t fight back? For the last few years, much of the French wine industry has been mired in crisis, with thousands of small vintners pushed to the edge of bankruptcy by declining sales at home and increasingly robust competition abroad. The emergence of popular New World brands, such as Australia’s phenomenally successful Yellow Tail, has particularly unnerved the French and prompted sober reflection. Hoping to recover some of the lost ground, several French companies are now rolling out new wines meant to appeal to budget-conscious foreign consumers.”

Read the rest at Slate

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